Sunday, June 1, 2008

20300244 entry 11


Hyundai-Kia's SUVs get top U.S. consumer rating

Hyundai Motor Co.'s Veracruz and Kia Motors Corp.'s Sorento were named as the top sports utility vehicles in their respective segments in this year's Vehicle Satisfaction Awards.
Awarded by the U.S.-based automotive industry consulting firm AutoPacific, Vehicle Satisfaction Awards surveys consumers with recently purchased vehicles and rates their satisfaction in 46 categories.

For the 2008 Vehicle Satisfaction Awards, the company surveyed 34,000 motorists who bought new cars between September and December 2007.

The results showed that Kia Motors' Sorento was found to be the most satisfactory vehicle in the mid-sized SUV category along with the Hummer H3. Other vehicles in the category were Dodge Nitro and Nissan Xterra.


Hyundai Motor's Veracruz was named the top large crossover SUV along with the GMC Acadia. Other vehicles in the large crossover SUV category were the Ford Taurus X, Mazda CX9 and Saturn Outlook. Friday also saw Hyundai Motor receive another piece of good news from the United States. According to the company, another quality survey of more than 20,000 motorists who bought new vehicles between September and November 2007, carried out by U.S.-based industry consulting firm Strategic Vision, showed that Hyundai Motor's Santa Fe was the most satisfactory vehicle in the small SUV category. The Santa Fe received 885 points out of possible 1,000 to beat Toyota's FJ Cruiser and the Jeep Wrangler to take the top spot.

By Choi He-suk

(cheesuk@heraldm.com)


My thought,

I was just proud of my country when I saw this news article, the Hyun-dai’s victory in U.S. SUV market. In three segment group, Hyun-dai received top recognition from customers. It once was known as a cheap and low quality car to U.S. consumers. So they started 10 years warranty as respect to change consumer’s perception, which is so famous story as regard to this company. And now they are getting top recognition for many various aspects for their car in its market. You just never know. Many might have said Hyun-dai would fail to the U.S. market. But they are one of those who are leading the market now. I just can see that how they were doing their best to success from their crisis.

No comments: